Pickups

2020 SEMA Show is a go!

The show must go on—albeit with plenty of COVID-19 safety measures in place.

The Specialty Equipment Market Association announced that registration is now open for the 2020 SEMA Show in Las Vegas, Nev.

While so many other trade shows have been cancelled over COVID, the annual pilgrimage to all things auto will not be interrupted with doors opening at the Las Vegas Convention Center from Tuesday, Nov. 3 through Friday, Nov. 6.

“We know the SEMA Show this year will be fundamental to helping businesses connect and move forward. We take that role very seriously, but not at the expense of the health and safety of the industry,” said SEMA Vice President of Events Tom Gattuso. “We’re confident that we will build a suitable environment that gives people certainty that they are not at risk to congregate, yet still leverages the Show’s position on the calendar to help the industry recover more quickly.”

Show organizers are actively working with leading experts to develop standards and protocols that will create an optimal environment to conduct business, while focusing on the health and well-being of those at the event.

Gattuso noted that the 2020 SEMA Show will likely look different from previous SEMAShows, but assures the industry that what will remain the same is the high levels of value and quality of business that visitors are accustomed to.

The SEMA Show’s annual booth space selection process took place in May with overwhelming industry participation and support. The show is comprised of 12 individual industry sectors and affords buyers the opportunity to find products to build their core business or venture into new areas of growth with complimentary product of service offerings. Education, new products, and trend spotting are the typical draws at the event and this year will continue based on the support the industry has shown thus far.

The SEMA Show is not open to the public, nor are there tickets or passes available for sale. Everyone must qualify to receive a badge and attend the event based upon providing documents verifying their employment in the automotive aftermarket industry. For more information about qualifying documents and the 2020 SEMA Show, log on to www.semashow.com.