Ford’s Pro Trailer Backup Assist wins tech award

The 2016 Ford F-150 feature Pro Trailer Backup Assist has been named the top CES 2016 Best of Innovation Awards Honoree in the Vehicle Intelligence category by the Consumer Technology Association (CTA), formerly the Consumer Electronics Association (CEA).

Pro Trailer Backup Assist works by letting the customer steer a trailer with a control knob while the truck steers its wheels and limits vehicle speed.

The CES Innovations Awards are judged by a preeminent panel of independent industrial designers, independent engineers and members of the trade media to honor outstanding design and engineering in cutting edge consumer electronics products across 27 product categories.

Entries are evaluated on their engineering, aesthetic and design qualities, intended use/function and user value, how the design and innovation of the product directly compares to other products in the marketplace and unique/novel features present. Products chosen as CES Best of Innovation Honorees reflect innovative design and engineering in some of the most cutting edge tech products and services coming to market.