Entry-Level F-150 STX Models Target “Value-oriented” Buyers
Ford has aded an STX SuperCrew and STX Sport Package to its 2014 F-150 lineup, offering entry-level and value-oriented truck customers capable, roomy and stylish new options.
The two new models should attract the interest of fleet buyers and contractors.
The 2014 Ford F-150 STX model lineup starts under $30,000.
Manufacturer’s suggested retail price for STX SuperCrew starts at $33,145 for the 4×2 version with 3.7-liter V6 and $37,570 for the 4×4 with 5.0-liter V8.’
The F-150 STX SuperCrew meets the needs of first-time and returning value-conscious pickup truck customers, especially contractors who need to transport a crew to a job site.
Positioned between the work-ready XL and popular XLT models, STX offers upgraded exterior and interior features beyond what’s usually available for entry-level crew cab pickups.
Ford F-150 STX comes standard with a 302-horsepower, 278-lb.-ft.-of-torque 3.7-liter V6 engine, delivering an EPA-estimated 17 mpg city and 23 mpg highway.
A 5.0-liter V8 rated at 360 horsepower and 380 lb.-ft. of torque is also available, enabling STX SuperCrew to tow up to 9,500 pounds when properly equipped.
Ford also offers the F-150 in a compressed natural gas prep package.
The new STX Sport Package, available in all cab configurations, strengthens vehicle appearance with custom-inspired details that include, 20-inch machined aluminum painted wheels with P275/55R20 tires, Black billet grille with body-color surround, Black tubular running boards, 40/20/40 cloth front seats.
