SiriusXM announced today that its satellite radio service will become standard later this year on all Toyota vehicles.
SiriusXM’s current agreement with Toyota will extend to 2028 and paves the way for new head units which will be installed in model year 2020 Toyota cars, trucks and vans. Those vehicles are expected to roll out in the fall of 2019. Posted above is a partial shot of the 2020 Tacoma which will be revealed next week at the Chicago Auto Show.
“This extension represents a milestone agreement between our two companies,” said Christopher Lam, Senior Vice President & GM, Automotive Partnerships for SiriusXM. “Our long standing relationship with Toyota has helped grow SiriusXM to over 34 million subscribers, and we’re excited that Toyota will now offer even more customers access to all of SiriusXM’s exclusive, award-winning content.”
Toyota customers will continue to receive a three-month introductory subscription to SiriusXM All Access, which is SiriusXM’s most expansive programming package and gives the subscriber access to SiriusXM both on the radio and via the SiriusXM app.
“We are committed to delivering our customers the features and services they want, and because of the strong demand we see for SiriusXM, both from our customers and dealers, we’re making SiriusXM standard across our entire model lineup,” said Steve Basra, Vice President, Connected Technologies for Toyota Motor North America. “By building SiriusXM into every model and trim level, it will enable us to deliver SiriusXM to more Toyota drivers than ever before.”
Customers who purchase or lease Toyota Certified Pre-Owned vehicles will also continue to receive a three-month introductory subscription to SiriusXM All Access.