NEW VIDEO: Ram Truck reminisces, gets poetic

It’s no secret that truck owners can be downright romantic when it comes to their preferred nameplate, but Ram Truck has proved that some spectacular imagery and Sam Elliot voiceover (“Walk a Mile” and “Hell Yes,” for example) can win the hearts of more than a few fans of competing brands.

The latest commercial/art work premiered recently at the Texas State Fair, complete with Dodge truck history, American scenery and folks putting hard working trucks through their paces.

Oh, and several shots of the latest Ram trucks doing very, very truck-ly things.