Tundra rolling out Texas-rooted premium package for 2024

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Updated Oct 2, 2023
Based on the 1794 Tundra grade, the 1794 Limited Edition comes with a Crew Max cab, 5.5-foot bed, four-wheel drive, and the I-FORCE Max powertrain, all standard.
Based on the 1794 Tundra grade, the 1794 Limited Edition comes with a Crew Max cab, 5.5-foot bed, four-wheel drive, and the I-FORCE Max powertrain, all standard.

Toyota on Thursday unveiled a premium special and limited edition Tundra at the State Fair of Texas.

The 1794, named after the ranch whose land is where Toyota's San Antonio Tundra assembly plant is built, gets a new Limited Edition trim for the coming model year that focuses on premium leather interior and adds enhanced off-road capability. 

Based on the 1794 Tundra grade, the 1794 Limited Edition comes with a Crew Max cab, 5.5-foot bed, four-wheel drive, and the I-FORCE Max powertrain, all standard and is offered in a a limited run of only 1,500 units. Inside the truck you'll find an embossed label that marks the truck as one of 1,500.

The unique premium leather and its design were developed through a collaboration with Texas artisan leather-crafter Saddleback Leather Company. Several Saddleback Leather Company accessories were developed to match the truck, including a large overnight bag, tool roll, owners’ portfolio, key glove and a small pouch.

The unique premium leather and its design were developed through a collaboration with the Saddleback Leather Company.The unique premium leather and its design were developed through a collaboration with the Saddleback Leather Company.

My24 Tundra 1794 Limited Edition 013 Scaled

My24 Tundra 1794 Limited Edition 012 Scaled

Outside, engineers added an upgraded FOX suspension and an off-road inspired wheel and tire combination. The 2.5-in.-diameter FOX Internal Bypass shocks with piggyback reservoirs and a 1.1-inch lift improves the stance of the truck and adds to the trucks off-road capability.

A dark chrome grille and body side moldings, blacked-out accents and unique stamped tailgate pull the whole package together. 

The Tundra 1794 Limited Edition will be available in dealerships spring of 2024 in colors Wind Chill Pearl, Midnight Black Metallic, Blueprint and Smoked Mesquite.

The Tundra 1794 Limited Edition boasts a unique ultra-premium leather interior.The Tundra 1794 Limited Edition boasts a unique ultra-premium leather interior.

Jason Cannon has written about trucking and transportation for more than a decade and serves as Chief Editor of Commercial Carrier Journal. A Class A CDL holder, Jason is a graduate of the Porsche Sport Driving School, an honorary Duckmaster at The Peabody in Memphis, Tennessee, and a purple belt in Brazilian jiu jitsu. Reach him at [email protected].