Ram 1500 Lone Star 2012 Edition
Ram 1500 Lone Star Celebrates “Texas-big” 10th Anniversary
- Special edition commemorates first Texas-exclusive truck
- Lone Star model is top-selling Ram in Texas
- Commemorative logos and badging celebrate 10th anniversary
Ten years ago, Ram Truck was the first manufacturer to recognize the strength of the pickup market in Texas and to offer an exclusive edition for the state, and in 2002, the first Ram Lone Star edition debuted.
The Ram Lone Star 10th Anniversary edition will get new, larger “Lone Star” badges with the prominent red, white and blue Texas state emblem on its front doors and tailgate.
On the inside, the anniversary model features Katzkin perforated leather seats with stylized Texas/Lone Star logos. A 10th Anniversary Lone Star logo is called out on the passenger glove box. The four embroidered floor mats will also feature the Lone Star name.
The 2012 Ram 10th Anniversary Lone Star is exclusively available in Crew Cab configuration with bucket seats.
The Ram 1500 Lone Star model makes up 30-40 percent of all Ram 1500s sold in Texas. Since the Lone Star’s debut, Ram has sold more than 80,000 of the Texas-only models.