The North American International Auto Show kicked off this week and Ford stole the spotlight right out of the gate.
The Detroit-automaker confirmed what had been speculated for more than a year: that it would bring back its mid-size Ranger pickup for the 2019 model year and its iconic Bronco for 2020.
Joe Hinrichs, Ford’s president of the Americas, says the 2019 Ranger – the best selling pickup in Europe – will feature unique styling and engines for the U.S. market. Ranger was discontinued in the U.S. after the 2012 model year but continued to be available globally.
The 2020 body-on-frame Bronco will be a “no compromise 4×4 utility,” Hinrichs says, “… capable of conquering everything from your daily commute to gravel roads and boulders.”
Ford shelved its Bronco line after the 1996 model year.
Both vehicles will be manufactured at Ford’s Michigan Assembly Plant in Wayne, Michigan.
Raj Nair, Ford’s chief technical office says Ranger and Bronco join a product rollout that will introduce 13 electrified vehicles in the next 5 years, including an F-150 hybrid.