Chevy Silverado High Country Unveiled
Bow-tie takes the premium edition up another notch with new trim package for 2014
by Bruce W. Smith
Looking for a pickup that oozes rugged rich? Chevy’s new Silverado High Country does just that with a heavy touch of western flair on the inside and chrome on the outside.
The crew-cab High Country is Chevy’s first premium truck, placing it a step above the LTZ and in line with Ram’s Longhorns and Ford’s King Ranch luxury models.
Its distinct double-bar chrome grille, 20-inch wheels, halogen projector headlights and saddle-brown premium-leather interior – complete with High Country logos embroidered on the headrests – sets it apart from all other Silverados.
“There’s a Western flair to the High Country’s cabin that reflects the truck’s polished yet rugged stature,” said Maria Rohrer, Silverado marketing director.
“It’s a passenger environment that’s equally adept when working a ranch during the day and stepping out for the evening.”
High Country editions start at $45,100 for the 5.3L, 2WD models, which is $20,425 over the base model work truck.
The High Country 4WD models start at $48,675.
Adding the optional High Country Premium Package and 6.2L V-8 pushes the MSRP above $54,000.
