Tesla has hinted again at the prospect of building an electric truck.
During a recent panel discussion at the International Transport Forum in Germany, Tesla’s chief technology officer, JB Straubel, made it sound as if transitioning to truck building would be fairly seamless, according to techinsider.io.“I can’t say too much about the new products and the things we are developing, but from a pure technology point of view, everything that we’ve done on vehicles translates directly into trucks,” Straubel said. “There’s no reason that today you can’t make a very compelling electric truck.”
In January, Tesla CEO Elon Musk announced that the company would likely be building a truck.
“I think it is quite likely we will do a truck in the future,” Musk said in Hong Kong earlier this year. “I think it’s sort of a logical thing for us to do in the future.”
Tesla has been focused on marketing the Model 3 as its mass consumer vehicle, but now it appears it’s interested in generating even more mass market appeal. The best-selling vehicles in the U.S. for 2014 and 2015 were pickups.