Mopar mashups have traditionally been the domain of Dodge’s sports cars, like Charger and Challenger. All that changed Thursday when Ram unveiled the first limited edition Mopar-modified full-size pickup in the company’s history.
The Mopar ’16 Ram Rebel is limited to a production run of just 500 pickups and is upgraded with Mopar Custom Shop options.
Pietro Gorlier, head of parts and service (Mopar), called Rebel “a perfect canvas for unique Mopar accessories and performance parts developed to reinforce the rugged personality of the Rebel.” The canvas is the Warren, Mich.-built Ram 1500 4×4 Rebel Crew Cab.
The Mopar ’16 Ram Rebel, which will hit select dealership lots this summer, will feature two available color options: Flame Red/Brilliant Black two-tone or Brilliant Black monotone.
A Mopar Custom Shop package created for the Mopar ’16 includes an aluminum, dual bezel sport performance hood embellished with a matte-black hood graphic. A special Mopar blue-and-black graphic stripe accents both sides of the Mopar ’16, as well as the tailgate.
The package also features a skid plate to guard the power steering box and substitutes a black front bumper skid plate for the standard billet silver color. Off-road wheel flares bulge out around 17-inch satin black wheels, which tie-in with the blacked out front. Rounding out Custom Shop content is a serialized Mopar ’16 glove box badge and a set of stainless-steel door sill guards, with the front sill guards embossed with the Ram logo.
Factory features include a 5.7-liter HEMI engine paired with an eight-speed TorqueFlite automatic transmission, transfer case and front suspension skid plates, black tubular side steps, spray-on bedliner and a tri-fold tonneau cover emblazoned with the Ram logo.
In the performance arena, a cold air intake and cat-back exhaust system free up the flow of the HEMI V-8 engine while adding an aggressive sound.
As with previous limited-edition Mopar vehicles, the Mopar ’16 Ram Rebel is delivered with a custom owner’s kit that features Mopar ’16 merchandise, a brochure and a unique metal birth certificate that highlights truck specifications, date of manufacture and the proprietary number. Kit contents are stored in an attractive case and packaged in a Ram-branded tool bag.
The limited-edition vehicle will be available in both the U.S. and Canada, with a U.S. Manufacturer’s Suggested Retail Price MSRP starting at $52,460.
